Start Your Own Food Company
“From Your Kitchen Counter to the Checkout Counter”…
Yes You Can Start Your
Own Food Company
And Fulfill Your
Taking Your Recipe To The World!
Bob Lauck founder Tuldys Texmex and
author of “Start Your Own Food Company”
Our little home based business:
won back to back “Golden Chile” awards for our tortilla soup
won back to back “Scovie” awards for our chili
has 27 national culinary awards
and has even been featured on
If you’ve ever had anyone say to you, “This is the best ____ I’ve ever tasted! Why don’t you market it?” Well, I know how you feel. Over a decade ago, I started playing around trying to duplicate the enchilada sauce of my favorite texmex restaurant. After much experimentation I actually did come up with a sauce that I (and my friends) thought rivaled any place in town. The problem was, I was recently divorced and totally broke. I might add I knew nothing about starting a food company, or even about running a business. And I had a regular job to boot. (still do)
So I started researching. It was a slow and arduous task. I spent what felt like hundreds of hours on the Internet and bombarded every food industry person I could find with questions. I learned a lot, but not all those insider tips. If you ever considered starting your own food company (even if it’s just a hobby) and just don’t know where to start, well I know exactly how you feel.
But your problems are over! Start Your Own Food Company takes you by the hand and guides you from start up to production to distribution. Even those insider tips are here. You’ll learn how I did it with very little money, and I’ve included many of these tips so you can save a bundle getting started.
Need a little more convincing? Here are just a tiny percentage of the testimonials I’ve received from customers.
Here’s a testimonial and a question. At first I thought your book was not worth the money I paid for it when I saw how basic some of the business entities information was. Also the number of pages for an ebook seemed like I had gotten ripped off. By the time I was half way through the book I saw how some of the information you provide could save at least $$$ thousands for my business as it gets started. I have worked as a business consultant and studied economics at Harvard and so I can see the true cost of getting some aspects of a business wrong. Thanks and your book is more than worth it.
Now my question…Leighton!
I purchased your book this week and have already read it cover to cover. I am amazed at all the information that you have provided to your readers. Thank you very much for all the hard work that you have put into this book. It has definitely made me think long and hard about what I want to do.
In this book, you will learn:
You really don’t need an office, you can run your business from a spare bedroom ( I still do!)
How to get started legally (you don’t want to break any laws in the food industry)
How to choose how your business will operate (sole proprietorship, corporation, etc.) and an explanation of each so you can decide what’s best for you
How to register your URL or website name for next to nothing
How to register your business with the county clerk
How to clear legal hurdles such as local requirements, sales tax permits, federal tax ID, and a food manufacturer’s license
A short history of my first product (it’s subtitled “This is not the way you want to do it”)
Help in finding someone to produce your product legally and inexpensively
What outside professional help to employ, and how to save money doing it
How to find someone to produce your labels (they must be professionals)
How to acquire a UPC code (here I’ll save you BIG BUCKS!)
Establish a wholesale price
Tips on packaging that will skyrocket reorders
What tools I find essential to running a small business besides my computer
An invaluable section on different type of shows and conventions with an ROI (return on investment) guide for each type. This alone will save you a ton of money.
Breakdown of distributors (these are the people that get your products into stores) and a history of my first distributor, also subtitled “This is not how you want to do it”
How to get insured. Don’t proceed without insurance
Insider tips on winning local or even national awards (I definitely know my stuff when it comes to this subject)
Costs of national product competitions
One product I would never produce if my goal was winning product competition
An extensive section on the shows including how we sample different products
How to deal with the health department at the shows
Decorating your booth
Discussions with two different copackers (the people that will produce your product) with dollar figures to help you estimate the cost of your initial run of product
How to launch a website and get a merchant account
And over 40 links to provide you with enough research and reading material to become anexpert …you know you’ve already wasted too many hours researching this stuff…I provide you with the links you’ll need to research all aspects of the food industry!
My book will get you started and pay for itself many times over with the money AND TIME you’ll save.
So are you ready to fulfill your dream of owning your own food company and possibly making a name for yourself? I’ll be honest, a lot of people that bought the book decided the food industry just wasn’t for them. THAT’S OK TOO because I know I saved them even more money! This book will give you a realistic view on start up costs so you can make up your own mind. Only $19!!! to see if you have the stuff to succeed in the food industry.
(This ebook has been sold for $37 for years, grab it now for nearly half price!)
Over a decade’s sweat equity went into this book and you can be reading it in seconds.
What are you waiting for?
THIS IS NOT A PHYSICAL BOOK, IT’S AN EBOOK THAT WILL DOWNLOAD TO YOUR COMPUTER! YOU WILL READ IT ON YOUR COMPUTER AND FOLLOW LINKS OUT OF THE BOOK…now it will be delivered to your inbox